Vibes are Cool. Structure is Cooler.

I help creative people and growing teams locally & globally. If you want to make smart moves, build better systems, and actually finish the big stuff—we should talk.

Here are the ways I typically help:

The Missing Piece Between You and Done

PRODUCT MARKETING & DEVELOPMENT

If you’re launching a new tool, breathing life into a “mature” tool, revamping operational / cross-functional workflows, or trying something totally new, I’ll help you make smart, future-proof decisions grounded in hands-on experience. I truly enjoy creating organizational efficiency and scalability. Bring it.

  • Full-stack Product Marketing

  • B2B or B2C GTM

  • Certified Scrum PO

  • Project Management

  • Program Operationalization

  • User Research & Beta

Helping Creatives Get Their Sh*t Straight

MUSIC MARKETING & ENGAGEMENT

As the digital landscape continues to evolve, your new release strategy or catalog campaign needs to evolve with it. From metadata organization to digital distribution, I’ll help you make smart, future-proof decisions grounded in industry insight. I’ve helped hundreds of artists at all levels stay focused on their objectives and not get overwhelmed by the options.

  • Metadata expert

  • Digital distribution

  • New release campaigns

  • Catalog campaigns

  • Artist merch strategy

  • B2B and Direct-to-Fan GTM

  • Communication Strategy & Scalability

SPEAKING & TEACHING

Breaking It Down Without Dumbing It Down

I love helping others understand the music industry, digital ecosystems, cross-functional work, and product thinking. Book me to speak at your event, guest lecture, or lead internal team training.

  • Speaking engagements

  • Trainings / Workshops

  • Event planning & production

  • Substitute Radio DJ

  • Fundraising strategy (non-profits)

Been There, Said That.

From national conferences to intimate team trainings, I’ve shared the mic with some of the best. And I’ve brought the real talk every time. Whether I’m breaking down metadata strategy or building bridges between teams, I keep things clear, useful, and (dare I say?) actually fun. Here are just a few of the places I’ve spoken and the topics I’ve tackled.

Spoke at Music Biz conferences in 2022, 2023, and 2025

Spoke at XRAY.FM Amplify Women 2018 & 2019

Led trainings at Amazon, on topics like Product Marketing 101; Music Maestro (Vendor Portal)

Featured on Hypebot.com

Spoke at the DIY Musician 2023 Conference

On The Future of What Podcast episode “Data! What is it good for? (LIVE at Treefort)”